Say Hello.

536 Broadway, 11th Floor
New York, NY 10012, United States

Jessica Almonte

Kimberly Caban
Project Coordinator

Lynn Kim Do
Social Media Strategist

Ali Imam
Content Manager

Elizabeth Sawako Ishii

Matt Novoselsky

Jonathan Rodriguez
Creative Director

Brandon Washington
Design Director

Evin Wynn
Business Development


What We Do.


#StapleDesignStudio is a creative consulting firm that has worked with some of the most prestigious brands in the world. We operate in New York City and have been serving clients since 1997. We specialize in Advertising, Branding, Identities, Editorial Design, Film, Marketing, Naming, Packaging, Print and Product Design. See for more info.


In 1997, jeffstaple walked into a boutique in New York City wearing a shirt he printed in his silkscreen class at Parsons School of Design. He had no intention of even wanting to start a brand. He walked out of that store with an order of 12 shirts. Staple was officially open for business. What started as a small T-Shirt line handmade by jeffstaple, grew organically and began to gain visibility in NYC. In the process of building this burgeoning brand, Nike asked jeffstaple in 2005 to create a special commemorative sneaker that would represent New York. The Staple Pigeon Dunk SB was conceived and lead to much fanfare upon its release and exposed Staple—as well as sneaker culture—to the masses.

@StaplePigeon is now a world renowned brand which reflects the gritty and never-ending energy New Yorkers (and all urban dwellers) possess. It not only exists as a representation of New York, but The Pigeon is also the influence behind Staple’s extensive apparel range and collaborative items available across the world. Inspired by street culture and design, Staple’s reach encompasses many different landscapes such as fashion, music, sport, and art. See for more info.


In the winter of 2001 (3 months after 9/11), jeffstaple decided to open a small retail store in downtown NYC. @ReedSpace is often regarded as one of the world’s best and most innovative multi-brand boutiques. It also features an art gallery, which has hosted some of our generation’s most celebrated artists. Reed Space also publishes a print magazine titled Reed Pages.
See for more info.


jeffstaple is the Founder and Creative Director of Staple Design and Reed Space.
He also serves as Creative Director for TGS Holdings, Inc—an innovative group of retail outlets.
Jeff is also a member of The #Hypebeast100, #Heineken100, Anthos Capital Group, The AIGA, Soho House, Grind WorkSpace, Agenda Emerge, SneakerCon Legends Series, Remy Martin Circle of Centaurs, The Parsons 30 Alumni and Google Explorer Team.
@jeffstaple has also lectured and spoken at Apple, Facebook, Instagram, Bose, Asian American Arts Alliance, Aichi Japan World Expo Conference, The AAIFF, A+E Networks, Columbia Business School, Vivid Sydney, Boston Design Museum, High Museum of Atlanta, Cusp Conference, Fashion Institute of Technology, New York University, Pratt Institute, PSFK Conference, Virginia Commonwealth University and The White House Summit.

Jeff is the host of Hypebeast Radio's podcast the Business of HYPE (#BoH).

Further Viewing:
- Mashable Feature
- 3 Days with jeffstaple.
- The ABC of Fashion with Hardy Aimes.
- In Conversation with Shutterstock.
- Core 77 Interviews jeffstaple. Part 1 and Part 2.
- Lifehacker

Further Listening:
- Monocle Magazine
- Hypebeast

Staple Design Studio, Incorporated. ©1997 – beyond. All Rights Reserved. All Wrongs Remembered.